Conversion Rate: Is Your Website Getting Enough of it?

Conversion Rate: Is Your Website Getting Enough of it?

Online business is solely laid on the foundation of the visitor's interaction and conversion. At first, it is challenging to attract the visitors on a website, then begin the game of turning them into customers through various conversion methods.

After it, the revenue model of a website starts to grow and expand further. But, is your business website getting enough conversions? Are you able to explore the potential of your products and services? And, is it enough for your business?


The answers to these questions mainly depend on the conversion tools and methods an online business implements. So, let's revert to the basics and understand where businesses commit grave mistakes!

The talks of traditional tools are now over, with it, the days of static content are also over. And, enterprises need to understand this fact as soon as possible. Otherwise, the losses will go higher and ROI will hit the bottom. Nowadays, people spend most of the online-time while interacting with the dynamic content, and it’s obvious that they have now become habitual of it. This is enough to understand that masses have shifted from static to dynamic culture.

That's why it's recommended to build and deploy an AI chatbot on your business website. A bot can start the conversation as a visitor will land on the website, and ask for the purpose of the visit. The first-hand interaction makes it easier for the prospects to inquire about a product and get specific details in a short period. Including this, a business chatbot can help you get genuine leads (verified via OTP), and as well as boost the conversion rate. 

Tried and Trusted: Here are the ways to perfect the conversion rate

  • Perfect the Strategy Step-by-Step
  • Consider Going Other Ways
  • Conversation to Conversion
  • Toss it and Take it
  • Keep Up the New Ideas


1. Perfect the Strategy Step-by-Step

It all starts with pitching the right services or products to the right audience so that interested ones can come forward and turn into customers. But, this is not it. As the methods that are practiced to attract those customers don’t work on over 80% of the people, that can too become a part of your customer base!

2. Consider Going Other Ways

If a particular strategy fails to give the best outcome, and after manipulating it with the best resources is still not helping. Then, it’s time to consider adopting a new strategy, or a new gameplan. So, at first, you should try to understand why customers are not paying their attention, and what is distracting them from the conversational landing page. As there might be many external factors that you can’t control. So, it’s best to apart your business from unproductive ways.

3. Conversation to Conversion

Conversion rate is directly proportional to the number of visitors interacting with the landing pages. But, it is also directly linked with the onboarding experience that visitors feel after visiting a specific page. And, to enhance this experience it is necessary to add some zing to the bot conversations. This can only be done by a smart chatbot like Frontman which keeps people engage from the beginning to the end of a conversation. Plus, it can also ask, fetch user inputs and save them into the database, even if a user left the conversation in-between. 

4. Toss it and Take it

“Toss it and take it” is the concept that works when there are so many external uncontrollable factors, that businesses can’t act upon or handle. At those times, it’s best to understand those factors and take chances with different strategies. You should record the outcome of each of them and analyze which one is best. The possibility is either it’ll work or not. If it’s working then keep it, and if not then toss it again.

5. Keep up the New Ideas

Every business, products, and services are different, hence it’s not possible that what is working for others should work for your platform. Besides, with the dynamic shift in the customers’ nature of the interaction, it is not possible to entertain them every time with the same content style. Therefore the conversational landing pages should be built on the foundation of product character, and what kind of visitors will engage with it. By keeping these two points specific it’s possible to achieve the best conversion rate.

Don’t ever, ever, ever parody others’ strategy, it can be a bane for your business. Because you have just followed someone else’s technique, therefore it is best to dive into your customers base and examine their buying pattern, product choice, marketing ideas that had worked before. And, then work on creating a conversational landing page with Frontman.

  • Copied

Best Chatbot Templates By Industry

insurance-chatbot

Insurance Chatbot

Deploy Makerobos insurance chatbot to autonomously handle insurance-related concerns of your customers. Use cha ...

finance-chatbot

Finance Chatbot

Finance chatbot will serve as financial advisor guiding anything from investing money in properties to buying a ...

banking-chatbot

Banking Chatbot

Banking institutions can easily train Makerobos chatbot with millions of questions frequently asked by customer ...

education-chatbot

Education Chatbot

Makerobos education chatbot can be designed to help students, college/university groups, and teachers to commun ...

coaching-chatbot

Coaching Chatbot

In coaching business, time, funds, and resources are typically limited. The pros of having a chatbot available ...

manufacturing-chatbot

Manufacturing Chatbot

The manufacturing industry heavily relies on supply chain management and to glean all such vital information li ...

railway-train-chatbot

Railway Train Chatbot

While traveling on wheels, passengers often need information on schedules, fares, platform allocations, etc. Ma ...

airline-chatbot

Airline Chatbot

While being frequent flier, passengers often need information on schedules, fares, boarding pass, arrival and d ...

tax-chatbot

Tax Chatbot

Incorporating tax chatbot by tax management agencies can be real game changer allowing their clients to track e ...

automobile-chatbot

Automobile Chatbot

The car dealer chatbot can help automotive industry in multiple ways for instance let the chatbot be the offici ...

hospitality-chatbot

Hospitality Chatbot

Makerobos hospitality chatbot can be real game changer for businesses operating in hospitality sector by transf ...

event-management-chatbot

Event Management Chatbot

One of the nice feature of chatbot is its ability to aid in event management. It can designed to show booking d ...

consultancy-chatbot

Consultancy Chatbot

Are you into consulting business? Makerobos consultancy chatbot can free-up yourself from monotonous & mundane ...

legal-chatbot

Legal Chatbot

Makerobos legal chatbots deployed on law firm websites can help automate certain time consuming processes like ...

hr-chatbot

HR Chatbot

AI-powered Makerobos HR chatbot can offer instant response to work related queries thereby harmonizing HR — emp ...

recruitment-chatbot

Recruitment Chatbot

Change the way your business interacts with talent. Deploy Makerobos recruitment chatbot to keep candidates eng ...

restaurant-chatbot

Restaurant Chatbot

Customer retention and loyalty are two important core values for any service based industry and so it’s paramou ...

information-technology-chatbot

Information Technology Chatbot

An IT help desk in most organisations is considered as customer-facing portal for the entire IT department. Any ...

e-commerce-chatbot

E-commerce Chatbot

Create Makerobos chatbot for your e-commerce store to solve queries of your customers, buy your products straig ...

retail-chatbot

Retail Chatbot

Messaging chatbots are great for the retail industry unlike humans who are time-bound. Chatbots can offer inces ...

digital-marketing-chatbot

Digital Marketing Chatbot

Chatbots are most efficient in gathering information, qualifying leads and setting your sales team up for meeti ...

survey-chatbot

Survey Chatbot

Conventionally businesses have always relied on survey forms and call centers to collect customer feedback. Mak ...

healthcare-chatbot

Healthcare Chatbot

Makerobos healthcare chatbot can help both healthcare providers and patients. The bot can quickly and easily co ...

customer-care-chatbot

Customer Care Chatbot

Deploy Makerobos customer care chatbot to easily infer customer questions, provide answers, push help articles ...

news-chatbot

News Chatbot

Millions of news readers everyday use some sort of communication channel to see what’s happening in the world a ...

b2b-chatbot

B2B Chatbot

B2B marketing chatbot is the next big thing allowing businesses to qualify leads, gather information on custome ...

real-estate-chatbot

Real Estate Chatbot

Imagine availability of 24/7 real estate virtual agent greeting website visitors to provide property details, i ...

travel-chatbot

Travel Chatbot

Chatbots and travel makes a perfect partnership! In fact chatbots are real game changers for this industry. Mak ...