Conversational AI Terminology

By Makerobos: Enterprise Chatbot For Your Business
User segmentation

Enter your email and you'll see the power of makerobos in seconds

Glossary  /  User segmentation

User segmentation - Definition & use cases

It is the process of classifying users based on their interests and preferences. By grouping users into different categories, you can effectively design and run customised marketing campaigns as per their common interests. With this, user segmentation can help in reducing the cost of running promotional campaigns. While, when you connect with buyers as per their requirements, it gets natural for them to pursue such campaigns. As a result, you get better reach and conversion rate.

For more learning & development

Read impactful content about chatbot, voice, conversational marketing & more

Take Frontman for a Fast Spin on your website without any coding

Enter your email and you'll see the power of makerobos in seconds

Talk to Bot Expert Right-arrow

We would love you to answer your questions about product capabilities, solution benefits, platform features, pricing or anything else.

Contact us to know how Makerobos products and solutions can provide an enriched experience to your employees, customers, and agents. Our next-gen intelligent virtual assistant technology has helped hundreds of enterprise customers across the globe to satisfy the growing demand for self-service, reduce operational costs, and increase revenue. You can be next!

I consent to receive relevant email communication from Makerobos in accordance with the Privacy Policy and understand I can opt-out at any time